"There is clear confusion among Christians about why they should read the Bible. For many, who have lived a Christian life without much engagement with the Bible, there is no perceived need to engage with it."

This paper, fruit of the recent WWSE Think Tank, seeks to engage with the 'Bible Engagement Crisis' in contexts where Bible availability is high but Bible use is relatively low. The focus is on the emerging generation who are less likely to use the Bible than the generations before them, especially using traditional methods.

After presenting the challenge, Stephen Opie outlines some of the strategic themes emerging, such as:

• establishing relevance by listening first;
• embracing technology, especially the Internet;
• identifying grassroots movements and helping them to grow.